St. Jacobs, ON, October 21, 2009 - Home Hardware Stores Limited announced the grand prize winners of the Drive Home a Toyota contest today. Three lucky winners across Canada will each receive a 2010 Toyota RAV4 4WD V6 Sport. The three winners are Louis Frenette from Bathurst, New Brunswick, Christina Philips from Brampton, Ontario, and Chris Morgan from Killam, Alberta.
Toyota Canada and Home Hardware Stores Limited announced a multi-year business relationship in February, 2009. Throughout the year, the companies have begun cross-marketing promotions in-store, at trade shows, and in promotional materials. Toyota vehicles were on display at Home Hardware's Tough as Nails contractor shows where Home's commercial customers were introduced to Toyota's line-up of ready-for-work trucks.
"The Drive Home a Toyota contest has given us the opportunity to express our thanks to customers," said Paul Straus, Vice-President and CEO of Home Hardware Stores Limited. "We have enjoyed a great working relationship with Toyota Canada and look forward to future cross-promotions and contests."
This relationship celebrates 45 years of business in Canada for both companies who have developed strong community relationships through their committed involvement in local activities and events.
To enter the Drive Home a Toyota contest, which was launched as part of Home Hardware's 45th anniversary celebrations, ballots could be entered in store between June 8th and August 31st of this year. Entries could also be made online by visiting www.homehardware.ca. The winners were selected by a random draw for the grand prize of the 2010 Toyota RAV4 4WD V6 Sport.
About Home Hardware
Home Hardware Stores Limited is Canada's largest independent hardware, lumber and building materials and furniture retailer with more than 1,000 stores across Canada, under the Home Hardware, Home Building Centre, Home Hardware Building Centre and Home Furniture banners. Dealers have access to 100,000 quality brand name and private label products and the company has annual retail sales of $4.85 billion. The cooperative was founded on January 1, 1964 by 122 independent hardware dealers.
About Toyota Canada
Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota and Lexus cars, SUVs and trucks, and Toyota industrial equipment. TCI's head office is in Scarborough, with regional offices in Vancouver, Calgary, Montreal and Halifax and parts distribution centres in Toronto and Vancouver. TCI supports more than 300 Toyota, Lexus and Toyota Industrial Equipment dealers in Canada with services that include training, marketing and environmental and customer satisfaction initiatives. Toyota's Canadian operations include automotive assembly plants in Cambridge, ON (Toyota Corolla, Toyota Matrix, Lexus RX 350) and Woodstock, ON (Toyota RAV4), which together employ more than 5,700 Canadians.
For more information please contact: Claire Trainor, Public Relations Coordinator, Home Hardware Stores Limited at 519-664-2252 x6676 or claire.trainor@homehardware.ca
