St. Jacobs, ON, February 6, 2009 - Home Hardware Stores Limited announced today that it has now sold more than two million of the company's exclusive Natura Cloths, demonstrating high consumer demand for top quality environmentally conscious products.
Home Hardware's Natura line of environmentally conscious products is Home's fastest growing product line and features the Natura cloth, household cleaners, laundry supplies, lawn and garden fertilizers, herbicides, and garden mulch/peat substitutes, among others.
Home Hardware continues to add new products to the Natura line based on positive feedback and immense popularity with consumers.
"Home Dealers and staff across Canada work very hard to promote safer, Natural alternatives to our customers," said Jack Baillie, Director of Marketing, Home Hardware Stores Limited, and chair of the company's Environmental Committee. "With consumers becoming more environmentally conscious everyday, Home Hardware is working to make it as easy as possible for customers to identify those products which help conserve and protect our environment."
In addition to the Natura line, Home Hardware has also been placing its "EarthCare" mark on environmentally friendly products since 1991. The "EarthCare" mark serves as an identifier and reassurance to customers that the products they are purchasing are the best choices for the environment. Products that are energy efficient, biodegradable, recyclable, reusable, non-toxic, organic, manufactured from recycled materials, or help conserve water can earn the "EarthCare" mark.
A selection of Home's line-up of Natura products includes:
Natura Cleaning Cloth, Natura Moss and Algae Cleaner, Natura Wood Prep Cleaner and Brightener, Natura Hardwood and Laminate Cleaner, Natura Foliar Fertilizer, Natura Liquid Dish Detergent, Natura Reusable Fabric Softeners, Natura Toilet Bowl Cleaner, Natura Laundry Detergent, Natura Non-Chlorine Bleach, Natura Tea tree Oil Cleaner and Natura Lawn Fertilizer.
About Home Hardware Stores Limited
Home Hardware Stores Limited is Canada's largest independent hardware, lumber and building materials and furniture retailer with more than 1,000 stores across Canada, under the Home Hardware, Home Building Centre, Home Hardware Building Centre and Home Furniture banners.Dealers have access to 100,000 quality brand name and private label products and the company has annual retail sales of $4.85 billion. The cooperative was founded on January 1, 1964 by 122 independent hardware Dealers.For further information, please contact:
Rob Wallace
Home Hardware Stores Limited
(519) 664-4710
rob.wallace@homehardware.ca
